The 3-Letter Word Every New Entrepreneur Needs but secretly hate hearing....
- Pamela Roberts
- Nov 23
- 2 min read
Updated: Nov 24

JOY.
O.K. if you're thinking - what is she talking about...?
“How am I supposed to feel joyful while
I’m finding clients
figuring out systems
posting content
juggling life
and constantly feeling behind?”
I get it. I hear this from creatives and founders all the time.
When you’re launching or growing a business, joy can feel like an indulgence — optional, frivolous, or something you’ll get to “later.”
But here’s the truth, as a creative entrepreneur, and business coach:
JOY is not a luxury.
JOY is a business strategy.
Your best ideas don’t only come when you’re sitting at your desk, aggressively willing inspiration to appear.
They often arrive when you’re:
✨ Resting
✨ Walking
✨ People-watching at a café
✨ Playing
✨ Doing something simple and delightful(yes, even an almond croissant in a beautiful café counts)
Joy reconnects you to:
Creativity
Clarity
Motivation
Purpose
And just as importantly, it protects you from something all too common among founders and creatives:
Burnout.
When joy is absent, your work becomes heavier.
When joy is built into your practice, your ideas sharpen, your energy rises, and you lead with more intention and confidence.

JOY PRACTICES YOU CAN START THIS WEEK
Here are simple but transformative ways to bring more joy into your life and business:
🌿 1. Schedule a Monthly Joy Day (or half-day)
Time intentionally carved out for delight, fun, and rest.
🌸 2. Add “small periods of joy into your routine
Music, flowers, a walk, a treat, morning light — small things bring big shifts.
🧒🏾 3. Revisit something you loved as a child
Drawing, dancing, singing, exploring — these practices reconnect you to your authentic creativity.
🧘🏽♀️ 4. Create pockets of stillness
Quiet is where your best ideas rise.
READY TO BRING JOY BACK INTO YOUR BUSINESS?
If you're ready to lead with clarity, creativity, energy, and purpose, my Joy & Creative Well-Being Sessions (part of my Clarity & Action Planning Programme) are designed to help you:
✨ Build sustainable personal energy
✨ Unlock your creative thinking
✨ Reconnect with passion
✨ Create a personalised Joy Strategy
✨ Design supportive daily routines
✨ Move towards your next chapter with focus and confidence
Let’s build your next chapter with clarity, creativity, confidence — and joy at the centre.






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